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Course it wasn't. The second it was announced,clubs had lawyers looking for loopholes.It was never going to be actually fair ,was it?
I thought both juventus and jeep( owned by fiat) were owned by EXOR and the ultimately the agnelli family
I thought both juventus and jeep( owned by fiat) were owned by EXOR and the ultimately the agnelli family
Thanks for clarifying the ownership..it was a genuine question which the OP declined to answer. On the issue of sister companies providing sponsorships etc to get round for, the sums provided are not relevant. You either agree with the principle or not. I dont, as it happens, but if its banned, its banned for a 2million deal or a 200 million deal. The pile of cash involved shouldnt be relevent.EXOR does not own Fiat. They have less than a 30% shareholding in Fiat (and about 64% in Juventus). Therefore they do not quite have the ability to financially dope Juventus in the way that Man City and PSG's owners can. If they just put money into Juventus, they would be subsidising other shareholders, and if they just took money from Fiat and put it into Juventus, they would be sued by other Fiat shareholders.
€20m a year is hardly the same as spending €200m on Neymar. €20m a year is reasonable sponsorship for a club with the profile of Juventus (serial winner of one of the top four leagues in Europe).
Exactly what I meant to clarify. Thanks for the detailed explanationEXOR does not own Fiat. They have less than a 30% shareholding in Fiat (and about 64% in Juventus). Therefore they do not quite have the ability to financially dope Juventus in the way that Man City and PSG's owners can. If they just put money into Juventus, they would be subsidising other shareholders, and if they just took money from Fiat and put it into Juventus, they would be sued by other Fiat shareholders.
€20m a year is hardly the same as spending €200m on Neymar. €20m a year is reasonable sponsorship for a club with the profile of Juventus (serial winner of one of the top four leagues in Europe).
Excuse me but I don’t think it's the same thing. If the Jeep is the Juventus sponsor it is because there is a return of image: pure and simple use of advertising. In the case of the PSG it is as if a very good uncle intervened to settle the debts of the football management.Thanks for clarifying the ownership..it was a genuine question which the OP declined to answer. On the issue of sister companies providing sponsorships etc to get round for, the sums provided are not relevant. You either agree with the principle or not. I dont, as it happens, but if its banned, its banned for a 2million deal or a 200 million deal. The pile of cash involved shouldnt be relevent.
Thanks for clarifying the ownership..it was a genuine question which the OP declined to answer. On the issue of sister companies providing sponsorships etc to get round for, the sums provided are not relevant. You either agree with the principle or not. I dont, as it happens, but if its banned, its banned for a 2million deal or a 200 million deal. The pile of cash involved shouldnt be relevent.
In your opinion. ( which I agree with, btw)The test in financial fair play is that contracts should be of fair value. €20 shirt sponsorship is deemed fair - it is conceivable that an unrelated sponsor might pay as much to apart on Juventus' shirt. Backdating a €167m sponsorship as PSG did was not.
But it is also important to understand that FFP was set-up to protect clubs from being overstretched and going out of business due to mismanagement.Unfortunately, only making fines is not a deterrent. It's like I'm fined for speeding a rich guy on Ferrari in Beverly Hills. I pay the fines willingly because I want to go at speeds that break the rules.
Ostensibly, yes. The cynic in me thinks it was little more than a mechanism to establish what is effectively a cartel.But it is also important to understand that FFP was set-up to protect clubs from being overstretched and going out of business due to mismanagement.
Monchi (Rome) said that Salah was sold for € 50 million for the parameters of the financial FairPlay otherwise Rome would not have registered for the CL