Worth recalling that the accounts show these match day revenues result from an average crowd of 68,500 per match and I would guess we will be lucky to average more than say 15% below this average at NWHL.. Better corporate facilities at NWHL will mean revenues from that will counteract the lower GA number but I think your £50m extra match day revenue might be optimistic even with a stadium naming rights deal (and that will be for 2019/20 accounts not the current year to June 2019 where due to dropping match day crowds this year match day revenues may drop).
Imo there will be more small scale events held at NWHL and these plus the 16 non footballing events will add revenues but £50m might be optimistic - the 16 events by themselves will not average £ 3m each which would be required to get that to £ 50m. But really difficult to forecast atm
It's really hard to say. The buzz around the new stadium will draw many more people to grade B & C games for a few more seasons, plus the corporate levels will make use far more money as you've highlighted.
I'm not sure what the breakdown in how much it cost to rent Wembley was but it was rumoured to be anything from £1m per game to £2.5m per game so instantly the club add anything from £20m-£50m on top not based on profits but savings.
Season tickets are more expensive than they were 2017-2018 season, plus we have so much more money that can be made from food & drink it seems. Whenever I went to Wembley I hardly ever saw people hanging around for a swift couple afterwards. That Market Place, especially when it's a 3pm Kick off could be an instant money maker for not just our game but a 12:30pm kick off and 5:30pm kick off game being shown on the screens as well.
Stadium tours at £30 a pop will make lord knows how much money, + we can expect far more sponsorship partners wanting a piece of us with our association to the new stadium giving us a far greater brand.
Tunnel clubs, Michelin star restaurants, extreme sports, long term the hotel and real estate/ property will all add to it, plus the huge opportunities we have for those other 16 events.
We could be, in theory getting 1 million non Spurs fans extra through the doors each year. Not only does this instantly maximise it's potential but it also gives us a great opportunity to attract new supporters who initially weren't as interested in Tottenham Hotspur. eGaming, extreme sports, concerts, rugby, NFL, the potential for a brand new NFL franchise or an existing one to ground share with us in the future as well as what this could mean for stadium naming rights gives us not just a football stadium, but a facility that gets exposure across multiple facets that all in all add to the growing reputation of Spurs.
It wouldn't surprise me to see our social media following over the next 2-3 years on platforms like Twitter double from its 3.3m at present. My only qualm is that long term physically it's impossible to increase capacity but that's just me being greedy.
All in all this new build offers huge revenue potential across not just the game experience but pre match, post match, dwell time, fan base numbers, marketing, branding, market penetration, new markets, brand expansion, future partnerships it's got so many angles now.
It's got huge potential and we all know our Daniel doesn't miss a trick