The issue with Levy / ENIC always has been messing up the recruitment. We spent a lot of money on players like Bentley, Soldado, Sissoko, N'Dombele, Johnson. They aren't really what we needed as a priority and we could have gotten two better players for half the price. Meanwhile we sell all our good players like Berbatov, Walker, Modric, Bale, Kane.
When we sell our big players and make our signings they are shit in comparison with the clubs around us. That said, the ownership won't actually allow us to compete beyond 7th or 8th for players, so it is almost pointless. Even if we do get everything perfect recruitment wise, we can only win a trophy for one or two seasons. I would take this. It would be progress. Somewhere in-between Leicester, Liverpool, and Woolwich.