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What have we done on the cheap?
The article confirms it's an annual deal and confirmed by both clubs, but for sure there will probably be a bit of performance stuff in there no doubt. But it's a fucking excellent deal! We have lagged miles behind shirt deals by comparison of the other 5 monied clubs for years now. I was expecting the money to increase with the new stadium but this has brought us right in-line with the other clubs. Citeh's of course can be whatever it wants depending on how they wish to cook the books, but I'm genuinely shocked at the increase, almost worth the red.
Yeah I would have though City would always increase theirs right up to the limit of what's justifiable - probably just back from United's.
Ours looks like a very good deal when you consider our general 'global exposure'
It the single largest source of income (excluding TV broadcasting rights) in the game, not just for clubs but within the media too print, internet, TV hundreds of millions coming in. So, so many things wrong with that it's hard to know where to start.
Because betting outfits really aren't global companies; they serve a domestic market and they're highly profitable in those limited territories.
